SIR, Jehuda; YANTI S. GIRI. The Effect of Hedonic and Utilitarian Values on the Purchase Intention of Skins in Mobile Legends: A Case Study of Players in Kupang City. Journal of Practical Management Studies, [S. l.], v. 1, n. 1, p. 17–27, 2026. DOI: 10.61106/jpms.v1i1.92. Disponível em: https://jurnal.jalaberkat.com/index.php/jpms/article/view/92. Acesso em: 12 mar. 2026.